Know Exactly What You're Up Against.
We map your competitors' pricing, positioning, marketing, and product gaps, so you know where to compete and where not to. One clear report, no fixed packages, every quote is scoped to what you actually need.
How We Research
Every finding is sourced, not assumed.
Why Competitor Analysis Matters
Knowing your market means nothing if you don't know exactly who you're competing against.
Flying Blind Against Competitors
Without a clear view of what competitors offer and charge, pricing and positioning decisions are just guesses.
Underpricing or Overpricing
Without a real benchmark, it's easy to leave money on the table or price yourself out of the market.
Missed Positioning Gaps
Competitors often leave clear gaps in features or messaging that a business never notices unless someone looks for it.
Reacting Too Late
By the time a competitor's move is obvious, they've often already captured the customers you could have kept.
Our Competitor Analysis Services
Every project starts from your objective, not a fixed package. These are the most common types of analysis we're asked for.
Competitive Landscape Mapping
We identify every direct and indirect competitor in your market and map how they position themselves against each other.
Pricing Analysis
We benchmark competitor pricing, packaging, and discounting patterns so you know exactly where you sit in the market.
Positioning Analysis
We break down how competitors present themselves, their messaging, their claims, and where the gaps are.
Feature Gap Analysis
We compare product and service features side by side to find what competitors offer that you don't, and what you offer that they don't.
Ad Library Research
We pull competitors' live ad campaigns to see what messaging and offers they're actively running.
Customer Review Mining
We analyze competitor reviews to find recurring complaints and praise, real signals about where they're weak.
Market Share Estimation
We estimate relative market share and growth trajectory based on available public and behavioural data.
SWOT vs. Competitors
We assess your strengths, weaknesses, opportunities, and threats directly against your named competitors, not a generic template.
Win/Loss Pattern Analysis
We look at where competitors are gaining or losing ground, and what's driving it.
Hiring & Growth Signal Tracking
We track competitor hiring and public signals to flag expansion plans before they are announced.
From First Message to Finished Report
Six stages, from your first message to a report you can act on.
Consultation
You tell us which competitors matter and what decisions this analysis needs to support.
Custom Quote
We scope the research and send a fixed quotation based on how many competitors and how deep the analysis needs to go.
Competitor Mapping
We identify and confirm the full competitive set, direct and indirect.
Data Collection
We gather pricing, positioning, ad, review, and hiring data across every competitor in scope.
Analysis
Findings are cross-checked and organized into a clear comparison, not a pile of raw data.
Report & Recommendations
You receive a written report with side-by-side comparisons and a clear recommendation on where to compete.
Exactly What's In Your Report
Every engagement delivers these things in one written report.
Why Founders Choose Actyte
We research to give you a clear answer, not to sell you an ongoing retainer.
Professional Researchers
Every engagement is handled by people experienced in market and business research, not a generic freelancer pool.
Human-Reviewed Analysis
Findings are reviewed by a person before they reach you. Data is a starting point, not the final answer.
Evidence-Based, Not Opinion
Every recommendation is tied back to a source you can see: pricing pages, live ads, or reviews.
Confidential By Default
Which competitors you're watching, and why, stays between us.
Actionable, Not Academic
You get a specific next step, not a lengthy document you have to interpret yourself.
Custom-Scoped Every Time
There is no fixed package here. Every quote reflects the exact analysis your business needs, and nothing you don't.
Industries We Research
If your industry isn't listed, ask, most requests are still a fit.
Real Founders. Real Verdicts.
A look inside two engagements where validation research told AI founders exactly where to focus next.
Alexanderdaw
Alexanderdaw needed to identify which channels would put its AI-driven due diligence platform in front of the right property investors and legal teams, without diluting its positioning as a premium, expert-grade tool. We mapped how target buyers currently evaluate due diligence software, benchmarked adjacent proptech distribution models, and identified a focused channel strategy built around partner-led distribution and high-intent direct outreach rather than broad paid acquisition.
Adriaan Mol
Adriaan Mol set out to bring an AI chatbot to homeowners' associations (VvE) but needed validation that property management firms, not individual homeowners, were the right entry channel. Our research validated demand at the property-management layer, benchmarked how competing tools were distributed into this niche, and produced a distribution strategy centered on management-firm partnerships as the primary growth channel.
What Founders Say
The distribution analysis was the missing piece between our product and our go-to-market plan. We finally had a strategy built on evidence instead of instinct.
Actyte didn't just tell us where to sell. They showed us why our first two channel choices would have failed, backed by research we couldn't have produced ourselves.
Competitor Analysis FAQ
Most engagements cover 3 to 8 competitors, direct and indirect. If you need more, it's reflected in your custom quotation.
Most requests are a one-time report, but ongoing monitoring can be scoped as a separate custom arrangement.
Yes. We research competitors in whatever markets or countries are relevant to your business.
We use public sources: live ad libraries, pricing pages, customer reviews, hiring data, and industry databases, never anything that requires unauthorized access.
Yes. Understanding the competitive landscape before you build is often more useful than after.
Your report reflects a point in time. If you need changes tracked over time, that can be scoped as an ongoing arrangement in your quotation.
Ready to See Exactly Where You Stand?
Tell us which competitors matter and what you need to know. We'll scope the research and send back a custom quotation.
Tell Us Which Competitors You Need Analyzed
Fill in as much as you can, including competitor names if you have them, in Additional Details.